For us it is always important to respond to the ‘landscape’ of each of the individual sites for these stores. For this particular store the articulation of the shopfront was a key element. Using plywood and ‘dematerialising’ a cube at the shopfront of the store - which is inspired by the square The North Face logo – creates an interesting entry to the store, acting as a backdrop for the window display and a house for the cash register. 

7 stores | 2 showrooms




Concept Store Design
Approvals from The North Face International
Complete construction documentation.
Local design approvals
Local procurement of matching materials
Local authorities’ approvals